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Make Up For Ever
Learn more about MAKE UP FOR EVER

Created by Make up Artist Dany Sanz for backstage pros, Make Up For Ever has been the go-to colour brand for beauty professionals and make up enthusiasts around the world and gives today's women access to all products and savoir-faire of the pro make up artist world. Believing that make up is a mean for self-expression, the brand offers a broad spectrum of highly performing products and insider make up techniques in order to give self confidence to every woman. Between exuberance and professional expertise, MAKE UP FOR EVER has championed 30 years of innovation and creativity while transforming the power of make up.

Best Sellers

Makeup Forever Foundation & Concealer

Face

Create your ULTRA HD complexion perfection routine and customise your face palette.

Makeup Forever lipstick

Lips

Be creative with highly pigmented shades in matte to luscious finishes.

Makeup Forever Eye Makeup

Eyes

Make your eyes stand out with our high impact products.

Makeup Forever Eye Makeup

Brushes & Tools

Achieve the perfect makeup look with our professional tools.

Now Trending

forever make up

New In

Create your very own Highlight – Sculpt – Blush palette with Artist Face Color

mufe hd foundation uk

Ultra HD

Invisible makeup. Visible perfection.

Make up forever london

Artist

Play with colours, creativity & exhuberance.

mufe face and body

Aqua XL

Extra performance. Extra long-lasting. Waterproof.

Play and Learn Pro Trends

Make up forever
make up forever hd

Mixing Colours

Learn how to mix shades like an artist to create your ultimate favourite.

mufe

Graphic Eyebrows

A new way of defining brows inspired by pros: for a natural to sophisticated finish.

mufe uk

Draping

Play with colours and learn how to create the draping trend with the Artist Face Colour customisable face palette.

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